Opportunuty
The Sylvan Sport GO was a groundbreaking innovation—conceived by Tom Dempsey and his engineering team—that launched an entirely new market segment for lightweight, car-top camping trailers. Windham Designs was honored to develop the brand identity and craft distinctive messaging that captured the essence of this industry-first product.
Solution
Windham Designs developed a cohesive brand image and messaging strategy from inception. While the product’s innovative aesthetics made a strong impression, our role was to effectively articulate its many features and benefits to both business partners and consumers. We produced a full suite of marketing materials, including a print catalog, dealer workbooks, product literature, and a dynamic website. As a result, the Sylvan Sport GO received multiple industry awards and redefined outdoor recreation for a new generation of adventurers.
